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Case Study

Company: Alfa Pharm S.A.

Category: Pharmaceuticals - Healthcare

Applications: Galaxy Pharma Suite

Company

Alfa Pharm S.A. specializes in the trade, distribution and storage of medical products and pharmaceuticals. The company carries out distributions throughout Greece and holds a leading position in the field of pharmaceutical warehouses.

Need

Emphasizing on customer service, the company was looking for a solution that would offer comprehensive management, ensuring fast order processing, faster invoicing, proper stock replenishment, automated logistics and immediate order fulfillment. In addition, interface with its B2B environment, accurate inventory display, but also easy wholesale order management.

Solution

In this respect, Alfa Pharm S.A. adopted the Galaxy Pharma Suite vertical solution, oriented to pharmaceutical wholesalers management, as one single solution is used to manage all business needs.

The project involves:

  • ERP features: unified organization of all activity and full coverage of Financial and Commercial management, budget and cash flow management, sales purchase inventory. It also integrates the new generation of automation technology regarding business banking operations, management and monitoring of corporate processes and operations.
  • CRM features: planning and execution of promotions and sales activities, contacts, requests, complaints and meetings management, efficient customer service and smooth cooperation between departments, providing comprehensive information and combining data of Service, Sales and Marketing activities.
  • Sales Force Automation: access of field executives to information, anytime, anywhere
  • WMS: integrated warehouse management and interface with Rowa robotic systems to use Pick to Light and Pick by Cart methods and warehouse digitalization
  • MIS reporting: risk management, opportunities utilization, timely and valid adjustment of business actions, making correct business decision
  • Integration with:
    • Banks (e-banking)
    • myDATA platform
    • Mobile terminals
    • B2B portal

Benefits

The Galaxy Pharma platform provides Alfa Pharm S.A. a number of important benefits for its comprehensive operation, such as:

  • Fast ordering using stock rules, smart items quick search and special stock hold functions
  • Easy order merging function during the sale, which means reduction in the number of documents per customer
  • Automated update for daily offers, so that customers are immediately notified by call agents
  • Management of complex commercial policy scenarios and multi-level special offers
  • WMS system using ROWA and Pick to Cart robotic systems
  • Interface with third-party B2B application, with automatic update of commercial agreements and automated order entry
  • Monitoring system of daily sales and warehouse activity and call center efficiency
  • Utilization of modern stock replenishment algorithms and significant reduction of over-stocking with special handling of critical products
  • Flexibility in warehouse. Computerization of processes such as inventory, order receipt, returns and picking. Warehouse mapping with VMS to optimize inventory management processes

 

Benefits in numbers

  • 33% time saving thanks to order consolidation
  • 20% faster customer service

Do you want your business to take the next step into the new digital era?

Do you want your business to take the next step into the new digital era?

Relative Products

Galaxy Pharma

An integrated Pharmaceuticals Warehouse management solution, supporting all operational needs.