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Case Study

Company: Mega Systems

Category: Trade

Applications: Galaxy CRM

Company

Mega Systems has been active in Greece since 1992, in the scent marketing market, providing top quality and unique, tailor-made products and advanced services, being a leader in its sector. It has a large, pan-Hellenic network of Partners, with over 200 employees and a clientele exceeding 70,000 customers.
The company is constantly up to date with the global trends in perfumery and scent marketing, utilizing advanced technology systems and operating a Research & Development department for creating new products and innovative solutions.

Need

The company constantly utilizes its IT systems and technology, its Partners’ know-how and its infrastructure, aiming to its constant development. Having covered the needs of the key departments of Financial Management, Production, Sales & Purchases with Galaxy Enterprise ERP, it decided that it will once again trust Galaxy by Epsilon SingularLogic and authorized Solution Partner of Epsilon SingularLogic, IDSS Intelligent Solutions, for its next digital steps, with a strategic goal of automating sales and marketing processes, boosting the productivity of its people and the effectiveness of marketing actions, further growing its sales and relationships with its clientele.

Solution

For the automation of its sales, the company chose the Enterprise Mobility solution by Epsilon SingularLogic, providing its executives with modern mobile tools, facilitating sales processes, to immediately respond to customer needs, regardless of location.
For its clientele management and automation of marketing actions, the company used Galaxy CRM, to leverage and boost sales through marketing actions and lead generation methods, to improve its customer experience and to support the organization and simplification of its internal workflows, boosting its employees’ productivity.

The solution was deployed by IDSS Intelligent Solutions, an authorized Solution Partner of Epsilon SingularLogic, covering the following:
Enterprise Mobility
• Registration of new requests-sales directly from the customer site
• Mobile xVan invoicing (invoices, credit notes, returns)
• Application of company pricing, discount & commercial policies
Cash & cheque collection
• Appointments, visits
Seller updates for the customers’ financial data
• Access to history of requests, machinery & maintenance, visits and customer activities
Galaxy CRM
• Clientele Monitoring
• Monitoring of partners and branches network
• Management of potential clientele and segmentation
• Online import of leads from participation in conferences, exhibitions
• Interface to mailchimp, with automatic updates of contacts from the CRM, for email marketing, Lead generation and Sales campaigns (newsletters, promos)
• Leads management with workflows up to closing a sale
Automated workflows and task assignment for all company tasks
• Integration of the partner network in the CRM, in a multi-corporate context with common configuration

Benefits

The automation of Sales and Marketing actions with the Epsilon SingularLogic solutions, offered MEGA SYSTEMS important qualitative and quantitative benefits:
• Simplification of sellers’ daily life and boosted productivity and effectiveness in the field
• Complete and detailed seller information in real-time, regardless of location
• Ready visits/itineraries plan, without need to prepare it
• Configuration of automatic preorders on the seller’s Tablet and transformation to invoices/receipts with one click
• Eradication of managing time required by company processes for visiting the customer, with the deployment of Xvan
• Minimization of invoice/receipt cancellation
• Strong customer awareness for the company, its products and its services
• Easy management of potential clientele segmentation
• Creation of a lead qualified base for direct seller actions with automated workflows and follow up
• The leads’ conversion rate reached 80%, in an average period of 2.5 months
• Enhancement of customer experience
• Advanced customer service with response within 24 hours to their queries
• 70% increase of productivity
• 33% improvement of employees’ managing time
• Automation of processes and eradication of bureaucratic tasks
• Minimization of unnecessary communications and lengthy meetings
• Predetermined project completion time & deadline achievement
• Reduced environmental footprint, with optimization of itineraries & eradication of manual invoices/receipts
• Streamlined operation of the entire company, strategy-based
• Real – time monitoring of its effectiveness, with a multitude of detailed Reports, allowing it to immediately proceed to corrective actions and make valid and timely decisions.

Testimonials

The company’s 30-year successful course in the European market has been based on successful cooperation and strategic actions for the configuration and structuring of our organization. Our advanced IT systems provide immediate information and successful strategic planning. Correct information is the power of communication on all levels.

Dimitropoulos Panagiotis

MEGA SYSTEMS INDUSTRIAL COMMERCIAL CORPORATION President

Do you want your business to take the next step into the new digital era?

Do you want your business to take the next step into the new digital era?

Relative Products

Galaxy CRM

An advanced, flexible CRM software organizing, managing & optimizing company-customer relationships.